When you travel, other people always seem to have an opinion on your luggage, be it “that’s so heavy” or “is that all you’ve got …
Continue ReadingGet the Scoop on the Ice Cream Market in China: what you need to know
Did you know that the ice cream market in China is the largest in the world? And how about the answer to that other mystery: …
Continue ReadingSusan Fang: Business Lessons from International Education Consultants
At first glance the distribution business I usually talk about and international education consultants may not have a great deal in common. Look again though, …
Continue ReadingThriving in Global Business: the Challenges of International Sales
Whether you’re just starting out or an international sales veteran, you need to understand the challenges of international sales you’ll face prior to feeling you’re …
Continue ReadingConnecting Across Cultures: A Global Business Expansion Strategy for Brands
Our global marketplace provides businesses with enormous opportunities for expansion. Reaching multiple cultures and audiences requires careful thought, an attentive approach and a global business …
Continue ReadingExport Pricing Strategy in International Trade: Using Price Calculations
Price is a significant factor in the product marketing mix so it’s vital to get your export pricing strategy in international trade right. If you …
Continue ReadingExport pricing strategy in international trade: 1 key to product market fit
Export pricing and costing is a part of the marketing mix that often is neglected until quite late in the planning process. However, getting this …
Continue ReadingIs your Business Ready for International Expansion? Are you export ready?
Is your business ready for international expansion? How can you recognise the stage in your development when you’re ready to think about tapping into a …
Continue ReadingTaking your Career International: Attributes for Global Success
For many people, taking your career international sounds like a dream job, although it’s not all exciting travel and exotic food. What are the attributes …
Continue ReadingWhy an Integrated Business Planning Framework could improve your Exports
The phrases “supply chain crisis” or “VUCA world” could probably be some of THE buzzwords of the last 3 pandemic years. Implementing an integrated business …
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