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Hidden Challenges of Multilingual Legal Proceedings in Cross-Border Cases

Last Updated: on 23/09/202630/06/2025by Kathryn

A dispute that stretches across borders affects more than lawyers. It impacts contracts, revenues, reputations, and trust between firms. Rules shift and regulations clash. Evidence …

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The 618 Ecommerce Shopping Festival – Mid-Year in China’s Retail Calendar

Last Updated: on 23/09/202625/06/2025by Kathryn
ecommerce shopping festival

While Singles’ Day (Double 11) usually grabs all the international headlines, China’s 618 Ecommerce Shopping Festival deserves just as much attention, especially if you’re working …

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Beyond the screen – balancing online and offline in international sales

Last Updated: on 23/09/202611/06/2025by Kathryn
Featured image for IEE episode 27 with Sandra Schütt

The digital revolution has truly transformed how we conduct business, creating unprecedented opportunities for global expansion. But is that the full story? Or do we …

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Case Study: Starbucks’ Success Story in China Despite the Challenges

Last Updated: on 23/09/202628/05/2025by Kathryn
Starbucks success story in China

Starbucks’ market entry into China in 1999 was seen by many as a potentially disastrous idea. Why? Well, China has a rich history stretching back …

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Understanding Financial Wellbeing in a Multicultural Workforce for Success

Last Updated: on 23/09/202606/05/2025by Kathryn2 Comments on Understanding Financial Wellbeing in a Multicultural Workforce for Success
Photo by JComp from Freepik

Financial stress hurts employee performance, reducing productivity and motivation. Absenteeism increases. Focus reduces & mental health is affected. As such, the entire organisation suffers. Hence, …

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Building Brand Trust While Dealing with Cross-Cultural Challenges

Last Updated: on 23/09/202630/04/2025by Kathryn1 Comment on Building Brand Trust While Dealing with Cross-Cultural Challenges
Graphic from IEE26

To truly be successful internationally, brands need more than just a simple understanding of foreign markets. In order to thrive, companies need to be building …

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Lessons from Asia on the importance of history in international leadership

Last Updated: on 23/09/202616/04/2025by Kathryn1 Comment on Lessons from Asia on the importance of history in international leadership

In part one, we explored how leadership has deep roots in military history and why understanding that gives us an edge in today’s globalised business …

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The power of understanding history’s role in global leadership today

Last Updated: on 23/09/202602/04/2025by Kathryn1 Comment on The power of understanding history’s role in global leadership today
Understanding history's role in global leadership

Understanding history’s role in global leadership is crucial for modern leaders seeking to navigate the complexities of today’s world. Those links combined with understanding historical …

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Navigating International Markets with Fractional Export Sales Specialists

Last Updated: on 23/09/202619/03/2025by Kathryn
IEE25 Sylwia Haczkiewicz Fractional Export Sales Specialists

Expanding into international markets is an exciting yet complex endeavour, which can feel really overwhelming. And that’s where fractional export sales specialists, such as Sylwia …

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Exploring the Latest Snacking Trends in Southeast Asia in 2025

Last Updated: on 23/09/202605/03/2025by Kathryn
latest snacking trends in southeast asia - snacks in a convenience store

As someone deeply passionate about the evolving food industry, I closely follow the latest snacking trends in Southeast Asia. The snacking landscape is dynamic, shaped …

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