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International Business Skills needed to Future Proof your Career

Last Updated: on 28/08/202426/04/2023by Kathryn1 Comment on International Business Skills needed to Future Proof your Career
International Business SKills needed to future proof your career

In order to be successful in the increasing global working world of the future, you’ll need more than just technical knowledge of how to export. …

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International Customer Service in Korea: Dealing with Media Crises Overseas

Last Updated: on 25/05/202319/04/2023by Kathryn1 Comment on International Customer Service in Korea: Dealing with Media Crises Overseas
international customer service in times of media crises

Dealing with media crises overseas has to be one of the biggest headaches in international customer service. As a food and beverage producer the liability …

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5 Global Business Podcasts to keep you ahead of the game

Last Updated: on 16/05/202312/04/2023by Kathryn3 Comments on 5 Global Business Podcasts to keep you ahead of the game
global business podcasts

Sometimes it feels like every woman and her dog have a podcast. However whilst there are lots of general business podcasts out there, global business …

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Carter Laptop Bags: Custom Product Development Sourcing in China

Last Updated: on 12/05/202305/04/2023by Kathryn1 Comment on Carter Laptop Bags: Custom Product Development Sourcing in China
Episode 12 IEE with Charlotte Carter

Charlotte Carter is the founder of Carter Bags, a UK brand of premium ladies laptop bags made with recycled materials. Combining custom product development together …

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55+ Questions to Ask When You’re Looking for International Distributors

Last Updated: on 02/01/202429/03/2023by KathrynLeave a Comment on 55+ Questions to Ask When You’re Looking for International Distributors
ask lots of questions when qualifying international distributors

When looking for international distributors, there are many questions you should ask to ensure a successful partnership. The questions can be divided into five main …

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Before going on a business trip: best practices for business travel plans

Last Updated: on 24/04/202322/03/2023by Kathryn16 Comments on Before going on a business trip: best practices for business travel plans
Vienna Airport best practices for business travel

Contrary to what some people might try to make you believe, the pandemic didn’t kill business travel. However before going on a business trip you …

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A sweet business opportunity? Entering the Chinese chocolate market

Last Updated: on 19/10/202315/03/2023by KathrynLeave a Comment on A sweet business opportunity? Entering the Chinese chocolate market
Chocolate shavings

Whilst I believe the Chinese chocolate market is a worthwhile & growing opportunity for the right brands, I wanted to write this blog post more …

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What now? International Sales and Service for your Long Term Success

Last Updated: on 13/04/202308/03/2023by Kathryn1 Comment on What now? International Sales and Service for your Long Term Success
Thumbnail to YouTube video & live event with Kim Kirkendall (IEE11)

When starting out in export, it’s all too easy to get caught up in the excitement of obtaining and fulfilling that first order. If you …

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5 Trends to focus on in Chinese Consumer Behaviour 2023

Last Updated: on 01/01/202401/03/2023by KathrynLeave a Comment on 5 Trends to focus on in Chinese Consumer Behaviour 2023
shanghai

2022 was probably the worst year that most Chinese consumers can remember. However the abrupt scrapping of Zero Covid altered the trajectory of the market, …

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Naver Marketing 2023: why optimising Naver Blog posts pays off

Last Updated: on 04/10/202422/02/2023by Kathryn3 Comments on Naver Marketing 2023: why optimising Naver Blog posts pays off
Naver marketing strategy - optimising naver blog posts

If your consumer goods brand is doing business in South Korea then you need to be present on Naver. Optimising Naver Blog posts can really …

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Download my free ebook: “Get International Right from the Start”

A step by step guide to analysing and comparing the suitability of different markets for your products.