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Review: Cynthia Dearin’s Business Beyond Borders. Take Your Company Global

Last Updated: on 17/11/202326/07/2023by KathrynLeave a Comment on Review: Cynthia Dearin’s Business Beyond Borders. Take Your Company Global
lady sitting with a kindle copy of Business Beyond Borders on her lap

Business Beyond Borders isn’t only the name of Cynthia Dearin’s podcast, it’s also the title of her latest book. If you want to take your …

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What’s in my bags? International Business Travel Packing Tips for Women 2

Last Updated: on 17/11/202319/07/2023by KathrynLeave a Comment on What’s in my bags? International Business Travel Packing Tips for Women 2
Packing for International Business travel

When you travel other people always have an opinion on your luggage, be it “that’s so heavy” or “is that all you’ve got with you”. …

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What’s in my bags? International Business Travel Packing Tips for Women 1

Last Updated: on 18/08/202312/07/2023by Kathryn2 Comments on What’s in my bags? International Business Travel Packing Tips for Women 1
How to pack for business trips

When you travel, other people always seem to have an opinion on your luggage, be it “that’s so heavy” or “is that all you’ve got …

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Get the Scoop on the Ice Cream Market in China: what you need to know

Last Updated: on 17/11/202305/07/2023by KathrynLeave a Comment on Get the Scoop on the Ice Cream Market in China: what you need to know
get the scoop on the ice cream market in China. china and ice cream is a match made in heaven

Did you know that the ice cream market in China is the largest in the world? And how about the answer to that other mystery: …

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Susan Fang: Business Lessons from International Education Consultants

Last Updated: on 01/08/202328/06/2023by KathrynLeave a Comment on Susan Fang: Business Lessons from International Education Consultants
Susan Fang, international education consultant talking about frequent mistakes in international business and how to build international relationships

At first glance the distribution business I usually talk about and international education consultants may not have a great deal in common. Look again though, …

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Thriving in Global Business: the Challenges of International Sales

Last Updated: on 29/04/202521/06/2023by KathrynLeave a Comment on Thriving in Global Business: the Challenges of International Sales
Thriving in Global Business for international business development professionals

Whether you’re just starting out or an international sales veteran, you need to understand the challenges of international sales you’ll face prior to feeling you’re …

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Connecting Across Cultures: A Global Business Expansion Strategy for Brands

Last Updated: on 26/01/202414/06/2023by Kathryn8 Comments on Connecting Across Cultures: A Global Business Expansion Strategy for Brands
building an international brand

Our global marketplace provides businesses with enormous opportunities for expansion. Reaching multiple cultures and audiences requires careful thought, an attentive approach and a global business …

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Export Pricing Strategy in International Trade: Using Price Calculations

Last Updated: on 19/10/202307/06/2023by KathrynLeave a Comment on Export Pricing Strategy in International Trade: Using Price Calculations
Export pricing strategy

Price is a significant factor in the product marketing mix so it’s vital to get your export pricing strategy in international trade right. If you …

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Export pricing strategy in international trade: 1 key to product market fit

Last Updated: on 30/09/202331/05/2023by Kathryn1 Comment on Export pricing strategy in international trade: 1 key to product market fit
make sure you calculate all relevant costs when analysing if your pricing strategy for export gives you a good product market fit

Export pricing and costing is a part of the marketing mix that often is neglected until quite late in the planning process. However, getting this …

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Is your Business Ready for International Expansion? Are you export ready?

Last Updated: on 27/06/202324/05/2023by KathrynLeave a Comment on Is your Business Ready for International Expansion? Are you export ready?
Is your business ready for international expansion? Think: are you export ready before tapping into a new market

Is your business ready for international expansion? How can you recognise the stage in your development when you’re ready to think about tapping into a …

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Back to topIs your Business Ready for International Expansion? Are you export ready?
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Download my free ebook: “Get International Right from the Start”

A step by step guide to analysing and comparing the suitability of different markets for your products.