With a growth rate of 20.6% in 2022, the southeastern Asian (SEA) region is forecast to see the fastest growing ecommerce retail growth in the …
Continue ReadingStefan Huyghe: Impact of war in Ukraine 2022 on the localisation industry
This interview was originally published as a LinkedIn and YouTube Live. As a localisation professional and a contributor for MultiLingual magazine, Stefan has been focusing …
Continue ReadingChina Challenges Part 4: finding the right partner in China
Whilst China is a major market for many companies, it is also often spoken of with fear. High as the rewards can be, so are …
Continue ReadingChina Challenges Part 3: Keeping up with “China Speed”
Are you familiar with the expression “China speed“? Whilst it was first coined to describe the exponential economic growth phase that the country was experiencing, …
Continue ReadingChina Challenges Part 2: Understanding Chinese Business Culture
Intercultural competence is frequently regarded as a key skill for successfully doing business internationally, and nowhere is that more important than in China. I would …
Continue ReadingChina Challenges Part 1: Underestimating China
Whilst the Chinese market is huge, it also has a reputation for being challenging to enter, meaning that you should only start on this journey …
Continue ReadingLeo Marra: Challenges of an International Business Development Manager
One of my targets for this year is to do regular LinkedIn/YouTube lives with a variety of international professionals so I was really honoured that …
Continue ReadingJoanne Chan: localisation and translation management. Be multi market ready
When companies expand internationally, translation is often one of the first ideas that they have. However if you want to be multi market ready with …
Continue ReadingHow to Sell During a Crisis? Tips for International Sales Leaders
International sales leaders usually like to feel like we are ready to deal with anything that the markets may throw at us. However when the …
Continue ReadingGood Business in any Language: International Expansion Strategy Framework
Levent Yildizgoren’s book Good Business in any Language, How to Thrive in Global Markets offers an international expansion strategy framework for SMEs is looking to …
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