Within international business, the word “distribution” is used rather ambiguously to mean both the physical logistics operation and marketing the product. I’m looking at types …
Continue ReadingFrequent Mistakes in International Expansion: Asia Market Entry Mistakes 2
There are a number of Asia market entry mistakes that I see being repeated time and again by companies. These are not the kind of …
Continue ReadingInterview Suzan Brown: selecting a language service provider
When companies expand internationally, translation is often one of the first ideas that they have. To appeal to the locals then great localisation and translation …
Continue ReadingAn International Distribution Agreement Checklist 3. Some final thoughts.
If you’re exporting, then sooner or later you have to deal with the question of an international distribution agreement. Which points to you need to include …
Continue ReadingAn International Distribution Agreement Checklist part 1. What to include?
If you’re exporting, then sooner or later you have to deal with the question of an international distribution agreement. Which points to you need to include …
Continue ReadingStarting to think about your International Distribution Agreement
If you’re exporting, then sooner or later you have to deal with the question of an international distribution agreement. Why do you need a contract …
Continue ReadingStructuring an International Sales Team when You’re New to Exports
Many companies are thinking about their plans for next year and one of the best options for expansion is to look outside your own borders. …
Continue ReadingCultural Differences US and Japan: sales communication in East Asia
What do you need to consider in your sales communication if you are an international professional working between East Asia and the US? What are …
Continue ReadingFood and Beverage Trends in China you should be evolving with
What are the most important food and beverage trends in China to watch out for? The FMCG industry is by its very nature, well, fast-moving, …
Continue ReadingHow to make an export plan 2 – the concrete action plan
In my first post on this topic, I looked at the mindset preparation and also the desk work up front of how to make an …
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