When you’re looking at expanding into new countries, getting the market opportunity analysis right at the start can make or break your success. In episode …
Continue ReadingFreshly brewed case study: why Starbucks is Struggling in China
By mid‑2025, Starbucks stands at a crossroads – it can’t be denied that Starbucks is struggling in China. Their Q1 FY25 results (to end‑December 2024) …
Continue ReadingDealing with Tariffs by Managing Supplier & Distributor Relationships
Dealing with tariffs is an increasingly necessary skill in international business. In the world of international trade, tariffs are a bit like the weather – …
Continue ReadingLessons from Asia on the importance of history in international leadership
In part one, we explored how leadership has deep roots in military history and why understanding that gives us an edge in today’s globalised business …
Continue ReadingExploring the Latest Snacking Trends in Southeast Asia in 2025
As someone deeply passionate about the evolving food industry, I closely follow the latest snacking trends in Southeast Asia. The snacking landscape is dynamic, shaped …
Continue ReadingAnalysing the Phenomenal Success of Jellycat in the Chinese Market
Jellycat, a high-end gift brand founded in London in 1999, has become synonymous with “the world’s softest comfort toys”. Since 2013, Jellycat in the Chinese …
Continue ReadingA Year End Countdown – Making 2025 a Cracker!
It’s that time of year again. The office coffee machine has been replaced by a samovar filled with Glühwein, your inbox is full of “season’s …
Continue ReadingExport market entry costs for brands: International Market Budgeting 2
International market budgeting is more complex than making a projection for your home market so in this post, we’ll dig into the realities of export …
Continue ReadingEstimating Sales for International Market Budgeting for New Countries
International market budgeting for export expansion into new countries is a subject many companies and international business professionals struggle with. Budgeting for international sales feels …
Continue ReadingIs achieving precise demand planning in FMCG exports impossible?
Accurate demand planning in food and beverages has to be one of the trickiest challenges in global supply chains to get right. Many variables and …
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