Timelines and budgets for international trade shows are such a key element of success that they warrant a post all of their own. Exhibiting at …
Continue ReadingAfter the event: Following up on International Trade Fairs – Part 4
You’ve had all the excitement of an intensive week at an overseas trade show so you’re looking forward to a few days rest? Well, actually …
Continue ReadingExhibiting at International Trade Fairs: The Show Itself – Part 3
Exhibiting at International Trade Fairs is not only a great way to boost your international presence and meet new (& existing) partners but is also …
Continue ReadingThink about Details when Preparing for International Trade Fairs – Part 2
Preparing for International trade fairs can be extremely complicated and you are unlikely to get it 100% right the first time. That’s why I decided …
Continue ReadingTips on Preparing for International Trade Fairs – Part 1
If you are looking at expanding your business internationally, then international trade fairs (or international trade shows as they are called in the US) offer …
Continue ReadingA Short Guide to Navigating the New China Data Privacy Laws
I’ve seen a lot of discussions in the last few weeks – some of them actually really rather negative – about the new China data …
Continue ReadingEntering the Korean Market by selling on Coupang Global Marketplace
“Coupang? Who on earth is Coupang?” I can hear you ask. Well, if you combined Amazon’s e-commerce capability, Instacart’s shopping capability, and the food service …
Continue ReadingCreating an Internal Communications Strategy Across Borders
Kate Isichei is a global internal communications consultant with over 20 years experience. She supports small to medium businesses looking for help to create and …
Continue Reading8 Strategies for Coping with Uncertainty in International Business
In international expansion uncertainty is unavoidable. You can have the best strategy and plan known to woman but things some are bound to come up …
Continue ReadingEntering the Food and Beverage Market in Korea: Part 3 Understand Consumers
This is the third & final part of my mini-series looking at entering the food and beverage market in Korea. The first two parts looked …
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