Nowhere has the shopping experience changed in the past 15 years as much as in China. I discussed the future of smart retail in China …
Continue ReadingWhat can China’s Pet Market Trends Teach About Chinese Consumer Behaviour?
If you’re eyeing the expansive Chinese market for your products, understanding the heartbeat of Chinese consumer behaviour is your compass to success. Let’s unravel the …
Continue ReadingGet the Scoop on the Ice Cream Market in China: what you need to know
Did you know that the ice cream market in China is the largest in the world? And how about the answer to that other mystery: …
Continue ReadingSusan Fang: Business Lessons from International Education Consultants
At first glance the distribution business I usually talk about and international education consultants may not have a great deal in common. Look again though, …
Continue ReadingA sweet business opportunity? Entering the Chinese chocolate market
Whilst I believe the Chinese chocolate market is a worthwhile & growing opportunity for the right brands, I wanted to write this blog post more …
Continue Reading5 Trends to focus on in Chinese Consumer Behaviour 2023
2022 was probably the worst year that most Chinese consumers can remember. However the abrupt scrapping of Zero Covid altered the trajectory of the market, …
Continue Reading2023 Year of the Rabbit Characteristics & what is your “benmingnian year”?
Around a quarter of the world’s population are celebrating ringing in the lunar new year (often simply referred to as Chinese New Year) so if …
Continue ReadingThe double 11 online shopping festival is dead, long live double 11?
Annual record breaking double 11 online shopping festival sales figures are almost expected, but this year was different. Already last year in my round up, …
Continue ReadingWhat’s the Difference between Douyin and TikTok? Aren’t they the same?
Douyin vs TikTok: on the face of it they may be one and the same thing. However as soon as you take a second glance …
Continue ReadingFood and Beverage Trends in China you should be evolving with
What are the most important food and beverage trends in China to watch out for? The FMCG industry is by its very nature, well, fast-moving, …
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