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Know your Incoterms® 2020 – summary, changes & tips for usage

Last Updated: on 25/08/202231/03/2021by Kathryn9 Comments on Know your Incoterms® 2020 – summary, changes & tips for usage
container ship full of cargo

If I mention Incoterms® to you, is it all Double Dutch? Or do you have a vague recollection of learning about them sometime but it …

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Book Review of “Israeli Business Culture” by Osnat Lautman

Last Updated: on 24/06/202325/03/2021by Kathryn9 Comments on Book Review of “Israeli Business Culture” by Osnat Lautman
Tel Aviv

Have you ever done business with Israel? It helps a lot to have some background knowledge and context in all countries and Israeli Business Culture …

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What are the Top Basic Concepts of Cross-Border Ecommerce in China?

Last Updated: on 24/06/202319/03/2021by Kathryn28 Comments on What are the Top Basic Concepts of Cross-Border Ecommerce in China?
picture with different sales channels in China

I’m often asked by clients interested in the market, what are the top basic concepts of cross-border ecommerce in China. What IS cross-border ecommerce in …

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Using the Business Model Canvas to analyse export markets

Last Updated: on 22/10/202411/03/2021by Kathryn1 Comment on Using the Business Model Canvas to analyse export markets
Business Model Canvas template

Have you ever heard about the Business Model Canvas as a tool for evaluating your international business? Maybe you’re asking yourself, why use models at …

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Why any small business serious about growth should export (my opinion)

Last Updated: on 23/06/202326/02/2021by Kathryn15 Comments on Why any small business serious about growth should export (my opinion)
any small company serious about growth should export

Obviously, as an export consultant for small companies, it’s my belief that all companies who are reasonably successful with their products or services in their …

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10 Tips to Lead Successful Global Virtual Teams

Last Updated: on 03/02/202218/02/2021by Kathryn7 Comments on 10 Tips to Lead Successful Global Virtual Teams
Lead successful global virtual teams

How to lead successful global virtual teams has been a challenge for some years now and is not a topic that just popped up during …

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Lunar New Year Traditions around Asia

Last Updated: on 03/03/202311/02/2021by Kathryn26 Comments on Lunar New Year Traditions around Asia
Lunar New Year Traditions

As you can probably imagine, in an area as huge and diverse as Asia, there are a variety of traditions as well as several similarities. …

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What is the story of the Chinese Zodiac animals?

Last Updated: on 20/07/202305/02/2021by Kathryn24 Comments on What is the story of the Chinese Zodiac animals?
Chinese Zodiac - Year of the Ox

In the Asian horoscope there are 12 Chinese zodiac signs, which appear in the following order: Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Goat, Monkey, Rooster, …

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Is your packaging fit for purpose for your overseas markets?

Last Updated: on 24/06/202428/01/2021by Kathryn6 Comments on Is your packaging fit for purpose for your overseas markets?
Products on a shelf in a store

Why am I talking about whether your packaging is fit for purpose for your export business I hear you ask? If you’ve read my article …

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4 Frequent Mistakes in International Expansion and how to avoid them

Last Updated: on 18/03/202622/01/2021by Kathryn8 Comments on 4 Frequent Mistakes in International Expansion and how to avoid them
Shanghai Skyline - Kin Li on Unsplash

Growing in foreign markets is complicated. I get it. It’s not something that you can do overnight, however by avoiding the most frequent mistakes your …

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Back to top4 Frequent Mistakes in International Expansion and how to avoid them
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Download my free ebook: “Get International Right from the Start”

A step by step guide to analysing and comparing the suitability of different markets for your products.